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How to use your
videos

Online
Email
Signatures-Include video in your signature of your
email.
Newsletters-Add a video in with your
newsletter to highlight your main points. It gives the reader
the option of reviewing the information first in a short
video, then gives the detailed newsletter
below.
Emails-Send out emails to your list
announcing your new video on You Tube or your landing page.
Invite them to share it with friends, make comments and rate
your video.
Video Blogs-Most blogging sites now
allow you to put the code right into the blog for a video.
YouTube gives you the coding on their page to do
this.
Ads-Use video in ads on your social
networking and with your link exchanges. Request they add your
video with your link.
Website-Use video to draw people into
your page, to introduce yourself, giving them a human element
behind the advertisement. Use videos as instruction manuals or
to highlight the points you want your visitors to take notice
of on your website.
Afflilate-If you have an affilate
program, offer the code for your video so your affiliates can
put your video on their site with your link to direct people to
you. All they have to do is direct people to the video and let
the video sale your product.
Introduce Yourself to Social
Networks-Use your video to send over to new contacts
who you connect with on your social networks. Create a squeeze
or landing page with your video for your network that addresses
them personally and tells them who you are and what you
do.
Training-Use videos as training manuals
for a service you offer. You can do a video to direct people to
the page, a video to introduce the page, and then a way to
download a video series for a fee.
Stories-create a video with a success
story about your products. True life stories with video
are very powerful tools, and work much better than a sales
letter or email.
Video Testimonials-Personal testimonials
from your clients sharing how you were able to help them. Much
more powerful than written testimonials.
Marketing Course-Send a video marketing
coarse through email to get people to see the need of your
service.
YouTube-Video Viewing Sites-With the
right placed title and search words on your listing and
channels you can get a audience subscribing to your videos
which are eager to watch each video you upload. Video
sites also get priority in search engines. To help you even
further, you can request to promote your video on You
Tube or you can use google ad words to promote your video
on google. So now these sites can become even more
powerful in the search engines than your
website.
Offline

Tradeshows-Have a looping video playing
to advertise your product. Give the videos away to
interested clients.
Video Business Card-Have all your
contact information printed on a DVD and prepare a video for
them to watch your marketing message when they get
home.
Speaking Engagements-Use videos to prep
the audience, to bring home your main points of your speech or
to share stories and video testimonials to your group.
Have copies of the video created with your contact information
for the group to take home.
Direct Mail Marketing-Send a DVD to your
prospective clients. Curiosity may get the better of them
to stick the DVD in and see what it is. Then you have a
captive audience watching your marketing
message.
DVD Greeting Cards-Create a DVD greeting
cards to send to your clients. Great way to say thank
you for their business. Not the usual type of
greeting, so it is sure to make an
impression.
Networking-Create a DVD to introduce you
and your business. Put it on DVD and hand it out to
people you meet in networking meetings.
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